Jason LahitaFounding Partner
Jason’s varied skillset includes — but is not limited to — the ability to sell fine wine, fixing US Navy warplanes as an avionics technician, sports and nautical themed metaphors, and a refined understanding of high-quality PR practices acquired over years of experience playing the game.
After working in PR at United Capital Financial Advisors and receiving his MBA from UC Irvine, he started his first PR shop, FiComm Partners, in 2012. For six years, Jason built the company alongside an awesome business partner who had joined in 2014. At the close of those years, the two found that they wanted different things for their small orange business, so Jason departed for his next chapter – starting an actual orange business. Just kidding, although if it had been an orange business, things might have gone differently. Oranges are oranges, after all.
Leaving FiComm in good hands, Jason returned to his roots of working within RIAs in 2018 when he joined Integrated Partners, a fantastic financial firm that reminded him a lot of United Capital. For two years, he ran PR inside this great organization, until one day, it was time for Jason to set forth and start anew in 2020.
And so, StreetCred PR was born, with Integrated Partners as the company’s first client. Soon new clients joined, and then more clients, and a growing team of fantastic people driving the work.
When not obsessing over StreetCred clients and his teammates’ success, Jason enjoys spending time with family and friends, golfing terribly, and skiing rather well. He loves the NY Knicks, the Yankees and the NY Football Giants. Rumor has it he still fancies those fine wines.
Jimmy MoockManaging Partner
Legend has it that during Jimmy’s public relations internship during the summer of 1998 he landed a client on CNBC’s “Power Lunch” during his first week on the job. He spent the following six years in the fast-paced, high energy, creative New York City public relations environment where he worked closely with numerous C-level executives on their business communications initiatives. Clients ranged from Fortune 500 conglomerates to dotcom start-ups that focused on everything from consumer finance to broadcast television cameras to content delivery. He even launched one of the first DVD recorders in case anyone still uses one of those. For each client, Jimmy was responsible for publicizing multiple launches, product lines or service offerings while also aiding in the overall enhancement of his clients’ communications needs and objectives.
For the past 15 years, Jimmy has been focused on leading campaigns for clients comprised of registered investment advisory firms, mutual fund complexes, hedge funds, ETFs, family offices, along with numerous other entities in the financial services ecosystem. Over the years, Jimmy has cultivated and fostered many one-on-one, personal relationships with top-tier financial, business, consumer, and broadcast media personalities via his positions held in New York City and Philadelphia.
His strengths lie in positioning his clients for success and differentiation by conceptualizing and implementing creative, successful PR campaigns poised for feature media coverage and increased awareness with consumer and industry audiences alike.
On issues connected to public relations, strategic communications and media appearances, Jimmy has been quoted in CMSWire, Family Wealth Report, RIABiz.com, PR Week, and The Wall Street Journal. As it relates to his work on behalf of Joe Duran and United Capital (now Goldman Sachs Personal Financial Management), he was even name dropped in ‘The Thin Green Line: The Money Secrets of the Super Wealthy,’ by The New York Times’ wealth management reporter and bestselling author Paul Sullivan.
When not working, Jimmy spends his time as a doting father to his three daughters Cassidy, Olivia, and Daphne. He enjoys snowboarding, fishing, some mountain biking, grilling (with charcoal), crash dieting, and craft beer. He is a dedicated Philadelphia sports fan and sometimes goes a bit too crazy for the Eagles and 76ers. Not to mention the West Virginia Mountaineers’ football and basketball teams.
Kendra GalanteVice President
Kendra joined StreetCred in February 2022, having most recently served as the Director of Public Relations and Brand Management at Ron Carson’s eponymous Carson Group and Carson Wealth. Kendra managed Carson media relations through the arrival of Covid-19 in the United States and oversaw the expansion of the company’s bench of subject matter experts, working regularly with CNBC, Fox Business, Forbes, Wall Street Journal, Kiplinger, InvestmentNews, Financial Planning, Financial Advisor and more.
While at Carson, she was a founding member of the company’s award-winning DE&I committee and helped launch the FinServ Foundation, a 501(c)3 dedicated to building a more inclusive, representative, and vibrant financial services profession by working directly with colleges and universities to support the next generation of skilled professionals.
Prior to joining the Carson Group, Kendra worked for Ervin & Smith Advertising and Public Relations, one of the top agencies in Omaha and the Midwest. For five years she worked on the TD Ameritrade account as Public Relations Counsel, running point on TD Ameritrade’s industry bellweather retirement studies.
Kendra is also skilled at making complex events work. She managed logistics for the Joan B. Kroc Distinguished Lecture Series, the leading West Coast forum for peace and justice, which included United Nations (UN) representatives, U.S. government officials and His Holiness the 14th Dalai Lama.
Kendra launched into PR as a fresh graduate living the intern life in Washington, D.C. She interned for the fundraising arm of the UN Refugee Agency and then went to work at the Carnegie Endowment for International Peace, the top foreign policy think tank. From the Arab Spring to nuclear nonproliferation, her media expertise quickly went global. She’s staffed her fair share of interviews in Arabic, though has failed to become proficient in the language.
Kendra graduated summa cum laude from the University of San Diego. She is committed to putting her PR skills to work for ambitious, innovative companies and entrepreneurs who aim to change the world.
WE’VE GOT YOU COVERED
We believe in our clients and invest in their mission, as if it were our own. Led by financial PR veterans Jason Lahita and Jimmy Moock, and with regional offices in Philadelphia, Chicago, NYC, New Jersey, Portland, and Los Angeles, we’ve got you covered from 7am to 10pm EST and beyond. We communicate effectively with clients via Slack, e-mail, phone calls and texts, always available to assist, functioning as an extension of your own team.
Lisa D'AngeloOperations Manager
After many years and hard work in the field of social work, Lisa is happy to have embarked upon a new path as Operations Manager at StreetCred. She will apply her extensive organizational skills and passion for helping others to our business, ensuring that the operational foundation of StreetCred is rock solid so that we can grow with our clients and earn the reputation for being the hardest working, most client-centric, leave it all out on the field PR team in all financial services.
She attended Rutgers University where she earned a Bachelor of Arts degree in Psychology. After school, Lisa began her career in a counseling position at the famous inpatient drug treatment facility Straight and Narrow, where she conducted individual and group therapy. After several years helping those struggling with substance abuse, Lisa gained employment at St. Mary’s Hospital where her role was to assist individuals with severe and persistent mental illness with obtaining community-based resources to maintain stabilization.
She later worked as a Forensic Specialist at the Passaic County Jail in Paterson New Jersey. The purpose and goal of her advocacy role was to reduce recidivism among the mentally ill population involved in the criminal justice system. Indeed, she has the most actual StreetCred of any of us.
Lisa presently resides in Mahwah, New Jersey with her husband Steve, their two children, and their dog Lulu.
Elena KrasnowEditorial Manager and Client Brand Evangelist
Among the first team members to join StreetCred, Elena is a dynamic member of the StreetCred PR team who plays an essential role in several key aspects of our day-to-day agency activities. As an experienced writer and editor, she utilizes her written communication abilities to help manage the production and output of high-quality editorial content for clients. With her high degree of emotional intelligence, and unwavering commitment to StreetCred’s high standard of client service, she is adept at making our clients and team feel valued, while establishing strong, lasting relationships. Elena has an innate ability to uplift “the vibe”, helping to foster the tight-knit fabric our team is known for.
While inspiring her PR teammates to remain focused on our core mission – elevating our clients’ brands and stories through strategic, high impact media campaigns – she also seeks to empower and uplift all those she encounters within the financial services space. Through her vibrant social media presence, her constant elevation of our brand, and her overall enthusiasm for each element of relationship building with clients and team members, she brings boundless energy every day to evangelizing our work.
Previously, Elena was the National Trainer for Greenpeace USA. In her role she was responsible for designing and implementing the U.S. Office’s public outreach and fundraising strategy, primarily through deploying management training to 11 teams and over 60 managers across the country. In her role she thrived as a mentor for those that she coached and took a particular interest in compassionate approaches to change management, as well as emotional intelligence skills in leadership. Now as a PR professional, her depth of knowledge in the field of relationship building and love of service is evident in the way she cares for our clients.
Elena majored in Environmental Studies at the University of Oregon. Outside of work she is a devoted bookworm – StreetCred’s resident literary aficionado — creative writer, artist, a forever lover of the outdoors, and spending time with her pet alien, aka her cat Pluto.
Meaghan McNicholSenior Account Executive
She joins StreetCred as an Account Executive after three years of agency experience where she primarily worked on the Pampers brand account. The pun crossover possibilities in financial services are myriad, and will doubtless arise in many internal calls and perhaps external as well. In her previous position, Meaghan supported dozens of campaigns, from product launches to Super Bowl commercials, and played an integral role in each program’s media relations, event management and content creation tactics.
Meaghan is most proud of the numerous media days she executed for the brand, as she enjoyed the opportunity to host events where the narrative of each program came to life through in-person interviews with brand spokespeople and talent. One day, when Media Tours in NYC are again a thing, and conferences return and the “personal” side of PR comes back in full force, StreetCred looks forward to tapping into Meaghan’s experience in executing PR feats of great complexity.
Meaghan is a lover of all things PR and brings a steady stream of fresh ideas and a passion for creative storytelling. She exhibits a “Can Do!” attitude and is always willing to go the extra mile for her family, friends, coworkers and, of course, her clients. Her organization, creativity and strategic thinking will make her a valuable contributor to the team!
Born and raised in Pittsburgh, PA, Meaghan is lifelong Steelers fanatic and can be found rooting for the Penguins in the offseason. Now a resident of Hoboken, Meaghan enjoys spending her free time exploring New York City, discovering new running routes, browsing the aisles of Trader Joe’s and re-watching her favorite sitcoms like How I Met Your Mother and Friends.
William RubenVice President
Will is exactly the type of front-line PR practitioner that StreetCred covets – a proven, seasoned veteran who loves to roll up his sleeves and get out into the field on behalf of clients. He is happiest pitching reporters and honing his PR skills and knowledge, daily. Will is passionate about operating as an extension of clients’ brands, in keeping with the StreetCred way.
Prior to joining StreetCred, Will served as the Head of Communication for YCharts, an investment research and client communications platform focused on RIAs, asset managers and broker-dealers. He has substantial public relations, B2B marketing, social media, influencing marketing and strategic content creation experience in the financial services industry.
Outside of work, Will loves spending time with his wife, Lisa, and their dog, Moose, hanging out with family and friends, exercising regularly, and reading about sports and investing. A Marquette University graduate: Will is an avid Chicago sports and Marquette basketball fan, and enjoys traveling, breweries and trying new recipes in the kitchen.
Allie ZendrianVice President
Allie has proven her public relations prowess during the historic, global COVID-19 pandemic, landing Northwell Health coverage on CNN, Good Morning America, Nightline, People.com and MSNBC, to name a few. In her role as director of public relations for Northwell Health’s Eastern region, she literally gave blood and nasal fluids in the name of getting the job done because that is the kind of professional she is. Whatever needs to be done to accomplish the goal, no matter how big or small, she will do it.
Prior to becoming a healthcare public relations practitioner, Allie was a reporter primarily in the area of finance at Forbes, TheStreet and Institutional Investor’s Wall Street Letter. It was an article about the business practices of haunted houses during her master’s program at New York University’s Arthur L. Carter Journalism Institute that set her career on the strategic direction of business reporting.
As a former reporter, Allie brings her understanding of what makes a good story to her practice of public relations. She explores every angle that she can conceive of to get her clients into the news.
A lifelong Long Islander, Allie loves spending whatever spare time she has with her husband, two beautiful, young children and their Goldendoodle named Prince. It would not at all be a stretch to say that she is obsessed with Disney. She is a frequent participant in half marathons, albeit at a slow pace, and loves college basketball; she pays particular attention if her alma mater, Saint Joseph’s University, is playing. “The Hawk will never die.
Tommy WarburtonSenior Account Executive
US born, and Irish bred, Tommy took the scenic route to the PR world, starting his professional career as a high school English and Geography teacher in Dublin, Ireland. Not satisfied with having his fingerprints on one profession, he left the Emerald Isle for the Big Apple and began to pursue other opportunities. Inspired by the hard work and drive to succeed that allowed his parents to carve out a successful life for themselves in the US after moving to Chicago, Tommy has a tremendous thirst for knowledge and self-improvement, and is determined to prove his worth in the world of financial PR.
As a seasoned hospitality professional, Tommy has honed his client service and management skills over the years, bartending and managing a bustling Irish bar in the heart of NYC. Rediscovering his passion for writing in 2016, he began work as a ghost writer which led to a chance opportunity for his first taste of financial PR. It was that experience which gave him the impetus to seek out a career in public relations.
Prior to joining the, Tommy operated his own communications consultancy firm where he assisted individuals and firms across various industries with copywriting and editing needs. He is excited to work with some of the best clients in the Financial Services industry and to bring his experiences from various other backgrounds to bear.
A graduate of University College Dublin, Tommy holds a double major Bachelor of Arts degree in English and Geography, a Master of Arts Degree in Geography (specializing in US Immigration policy and the Integration of Irish Immigrants in the US), and a Post-graduate Diploma in Education.
Having always been an avid sportsperson, Tommy played soccer and rugby to a high standard, but he was most heavily involved in Gaelic football, and captained the varsity team in his final year at UCD. In New York he continues to line out for the satellite team of native County Westmeath during the summer, when his body allows.
Weather permitting, he can be found in the rough around various golf courses in the tri-state area and beyond.
Hannah DixonSenior Account Executive
Since entering the world of communications six years ago, Hannah has worked with international NGOs, tech startups and agencies to fulfill the mission of organizations and brands at home and abroad. Most recently, she has executed PR programs for brands such as Marriott International, McCormick & Company, Memphis Brand, TUMS, Canon, Grand Central Partnership and the National Restaurant Association Education Fund. She has a strong passion to use public relations as a means to advocate for others and reach the goals of her clients. Prior to joining the agency side of things, Hannah worked for an anti-trafficking organization in Manila, Philippines and Bangkok, Thailand where she worked with lawyers, social workers, law enforcement and in-country human trafficking experts to select impact stories and build narratives to expose major crisis issues to local and global audiences. This had a deep impact on her professional and personal life and she is excited to use the same passion towards her current clients at StreetCred PR in the financial space. Each month, Hannah looks forward to creating a curated Spotify playlist and everyday she looks forward to her morning iced coffee. If you love the Indiana Pacers, she will also love you.
Pete CzyrycaSenior Vice President
Pete started his career as all Communication majors do, as a mutual fund portfolio administrator at State Street. A quick learner, he parlayed that experience into a role as a Compliance Analyst at John Hancock Advisers, earning his Series 6, 7 and 63 licenses, while working alongside the legal and portfolio management teams to ensure that the funds were in compliance with SEC regulations.
While loving the dynamic nature of the financial markets, Pete longed to tie together his five years of financial service experience with the creative side of the business, so he returned to Emerson College to earn his Masters in Journalism.
After spending nearly 12 years at a boutique financial services PR agency, working with clients including a top 10 U.S. bank, equity research firms, dark pools and RIAs, he grew tired of the lengthy commute and joined a leading provider of AI-powered workforce management, execution and communication solutions for retailers and banks, located in the Boston suburbs.
An avid learner with an entrepreneurial spirit, Pete built a PR and analyst relations program for the eight-year-old start-up from scratch, leaving only after the company was acquired a few years later.
A savvy public relations, marketing and branding professional, Pete is adept at creating and communicating stories via compelling plans, delivering measurable results to drive growth and support brands.
When he’s not reading, running or watching sports (go Dayton Flyers, Everton, Pittsburgh Steelers and Penguins), Pete enjoys traveling, Champagne and Red Burgundy and spending time with family.