by Jason Lahita | Aug 20, 2026 | Artificial Intelligence, client engagement, financial marketing, financial services, Generative Engine Optimization, PR professionals
As a service provider to financial companies, we are frequently grilled by prospective clients. The intensity of the Q&A varies, and we’ve received almost every conceivable question. A guy once asked me if I would just speak to the media as if I were him (no)....
by Jason Lahita | Feb 25, 2025 | financial marketing, financial services, PR professionals, Uncategorized
In early 2004, I was driving out to Los Angeles with my girlfriend Annie–who would later become my wife–in possession of two skills. I could disassemble, repair and reassemble Naval aircraft avionics equipment; I could also discuss French and Italian red wines and...