As the first PR hire on the StreetCred team, Will prides himself on being a front-line PR practitioner and a key driver of how our team runs PR programs. A seasoned veteran who thrives on rolling up his sleeves, he embodies the “StreetCred way” by operating as a seamless extension of his clients’ brands. He is at his happiest when he is in the field—pitching reporters, honing his craft, and delivering high-impact results daily.

Before bringing his expertise to StreetCred, Will served as the Head of Communications for YCharts, an investment research platform tailored to RIAs, asset managers, and broker-dealers. His deep industry roots provide him with substantial experience in public relations, B2B marketing, social media strategy, and executive-level content creation within the financial services sector.

Outside of work, Will loves spending time with his wife, Lisa, and their children, Liam and Brooklyn. An avid Chicago sports and Marquette basketball fan, he stays active by exercising daily and continuing to learn about the latest trends in investing and the markets. He also enjoys traveling, exploring local breweries, and testing out new recipes in the kitchen.